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Canon - Interesting interview with senior Canon people

Talk Equipment - www.talkphotography.co.uk
Apologies if this has already been posted elsewhere on TP - I've searched and haven't found it, so here goes...

A couple of weeks ago the French website Focus Numerique published an interview with some of he head honchos at Canon's Utsonomiya lens factory. It's in French, but I found that google Translate (right-click in a Chrome browser) did a pretty good job on it for me:

A couple of interesting snippets:

"When we compare the cost of a lens with its performance, we realise that the relationship is not proportional. From a certain point of view, increasing the performance of a lens by an extra step is extremely expensive. Our responsibility is to offer the best products."

"Without being able to tell you more, we are developing a new technology that will bring real added value and will allow the taking of a new type of photo."

 
Date: Apr 19, 2017    Labels: Canon


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